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Whether you want to boost your online visibility, optimize your campaigns or discover the latest web trends, you are in the right place. Our team regularly shares practical articles and accessible marketing advice to help you make the best decisions and grow your business. Happy reading!
Law 25 (Quebec's Law 25) Phase 3: are you compliant? Since September 22, 2024, the third and final phase of the law has been in effect.
Google · Digital Marketing · SEO
Google Ads is introducing a new 2.5% surcharge for advertisers. Starting October 1, 2024, a 2.5% Digital Service Tax…
Facebook · Google · Social Media
TikTok has restricted its ad targeting options for teenagers on the platform. TikTok recently announced new restrictions limiting ads targeted at teens in the U.S. to protect them from undue influence.
Google · Influencer Marketing
TikTok announces new tools to boost marketing performance. At TikTok World 2024, the platform unveiled several updates designed to simplify its advertising tools.
Google · Digital Marketing · Social Media · SEO
In the field of digital marketing, Google Ads remains a highly valuable tool for companies seeking to enhance their visibility…
Google · Digital Marketing
Kuma: AI-powered marketing for your Shopify store. Discover how Kuma, built by our developers, helps e-commerce businesses grow smarter.
E-Commerce · Facebook · Digital Marketing
How to get backlinks for your website The backlink, also called an inbound link, is an essential pillar in…
E-Commerce · Digital Marketing · SEO
If you’re a frequent Google Ads user, you’ve probably already heard of Performance Max campaigns. Launched in August 2022, this…
Google · Digital Marketing
Your monthly news briefing: Google Ads will automatically pause low-activity keywords, new Performance Max goals, TikTok's uncertain future in the US, and more.
E-Commerce · Facebook · Google · Digital Marketing
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